Meaningful Innovation Index - Full Report
Making Innovation Matter - Infographic
Innovation is the lifeblood of Philips and our aim is to improve the lives of people around the world by delivering meaningful innovative solutions that will contribute to a healthier, more sustainable world.
The Philips Meaningful Innovation Index is a nationally representative survey carried out in 5 countries: China, The Netherlands, U.S.A., the Kingdom of Saudi Arabia and Russia, surveying approximately 1,000 respondents per market. The survey looks at people’s affinity, experience, attitude towards technology – in other words, what does meaningful innovation mean to people.
The study weighed satisfaction with current innovations by what is important in people’s lives and identified an innovation gap, with only 54% of people satisfied with existing innovations in the areas they considered to be the most important to them.
Country to country, across ages and life stages, the top 5 areas important to people are consistent; being happy, feeling safe, looking after the health of my family, sleeping well and being comfortable in my home.
Despite age differences, people across markets agree that innovation in 10 key areas of life – protecting the environment, saving money, stress relief, living independently as one ages, education, preventative health (preventing disease and illness), education, medical treatment, medical diagnosis, workplace efficiency and saving time – would be most meaningful.
Ultimately, this survey shows us that, while people feel the benefits that the last few decades of constant evolutions in technology have given us, there is still room to do more. By focusing on developing innovations in the priority areas identified here, we can continue to pioneer products, services and game-changing innovations that will help people, communities, healthcare systems, governments, and future generations address the critical issues surrounding how we live, how content we are, and our own roles in those dimensions of our lives.
View the data visualisation here
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